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Meet Roxy and Chey

The faces behind the app

Ten years plus in the fitness industry between us, and 600+ women coached in person.

We built ALTER YOU because we kept seeing the same thing: women doing everything they’d been told to do and getting nowhere with it. We knew we could do it better.

Our mission is to educate women on fitness and nutrition, and to build strong minds, bodies and habits. We cover the training, the food and the mindset work, because that is how we coached it in person.

Roxy Alterio and Chey, the coaches behind ALTER YOU

Roxy’s story

Everyone begins somewhere. I began a long way from here.

For me it started at 42kg, with an eating disorder, a negative mindset towards health and fitness, and a body I was destroying with endless cardio, overtraining and under-eating. That cycle made me feel insecure and unhappy every day. I found myself in tears one day, questioning whether any of those habits were even worth it.

So I changed what I was doing. I ate more, I cut the cardio back and I started lifting. I learned how food and training work, and I set targets I could hit week by week.

Two years on I loved my body, I was using food as fuel, and I was enjoying my training. It was the happiest I had ever felt.

Then I started competing in bodybuilding, and ended up in another toxic relationship with my body. It took me back somewhere I had already been. What worked in the end was balance: training hard, eating enough, and keeping both going at once. That is what I coach now.

You don’t need a story like mine to be here. Most of the women I’ve coached have never had an eating disorder. They wanted to lose weight, or get strong, or carry their kid up the stairs without stopping. Everyone is welcome. Join the community today.

Looking back, I wonder how much quicker I would have got there if I’d had someone to push me and give me guidance. That’s why I started coaching, and it’s why I built ALTER YOU.

Progress is slower than anyone wants it to be. Log it anyway, because you cannot see it week to week without the numbers.

Chey’s story

I’ve faced my own health struggles.

I had eating disorders from the age of 14 through to my early twenties, and I went through a lot of fad diets in that time. In my teens I was afraid of food. Under-nourishing while overtraining left me with declining health, no energy, the loss of my cycle, body dysmorphia and constant anxiety.

At 21 I decided to change things. By 22 I was working in fitness and competing in bodybuilding, and that is where I started to understand how my body worked. I studied, I ate enough, and I gave it time. My relationship with food and with training changed.

Becoming a mother changed it again. Pregnancy, postpartum recovery and breastfeeding were the hardest things I have done. I had to learn how to train and eat through a body that was changing every few weeks, and let go of a lot of control. Progress looked different. Some weeks it was eating enough and getting a walk in.

Now I coach women through those stages. Pregnancy, postpartum, breastfeeding and everything either side of it, with food and training that fit what the body is doing at the time.

Eat enough, lift, rest, and give it months. That is what I tell every woman I coach, and it is what the app is built on.

The reason behind the app

Everything in here is years of coaching

Every decision in ALTER YOU comes from years of coaching real women in person, and seeing what works and what holds women back.

  1. 01

    The weight on the scale should never be the headline

    Your weight matters to you, and that is fair enough. But if you lift while you lose fat, your weight can sit still while your body changes. ALTER YOU logs your waist, hips and thighs each week, your progress photos side by side, and the weight on the bar.

  2. 02

    Eat the food you love and still see results

    Flexible dieting, which means nothing is banned. Every recipe has its calories and macros set per serving, and you can filter by calories, macros, dietary needs and meal type, so the food you already eat fits the target.

  3. 03

    This is not a yo-yo diet

    Dropping it fast and putting it all back on by March is not a result. Your calorie target stops at the point your body needs to keep working, so the fat you lose stays gone and the muscle you built stays with you.

  4. 04

    You get told when to add weight

    Most women train for a year and lift the same weight the whole time, because nothing ever tells them to add to the bar. ALTER YOU tracks your weights, reps and sets, and tells you to go up the week your logged sets say you are ready.

  5. 05

    Your accountability buddy, in your pocket

    Your sessions, your weights and your food all sit in the one place, with your weekly volume and your consistency on the same screen. You tick each session off as you do it, and you can see the weeks you kept going.

Your first session

Start this week

Twelve programs, a Form Library with a how-to video for every movement, 100+ recipes with calories and macros set per serving, and a prompt to go heavier when your logged sets say you are ready.

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